AI & Tech
Crossing the Chasm
Technology adoption follows a discontinuous curve—there exists a structural gap between early adopters and the early majority. Early adopters buy into vision and tolerate imperfections; the early majority demands complete solutions, social proof, and predictable risk. Bridging this chasm requires concentrating resources to dominate a single niche market, rather than simultaneously appealing to two fundamentally different audiences.
Read the daily articles behind this idea on the Chinese edition.